2-5 day delivery
100.000+ satisfied customers
Free shipping over €99
1. One washing schedule for everyone
Adapt washing to dirt, oil and product residue. Frequent washing is not automatically wrong and infrequent washing is not automatically gentle. Use fingertips carefully and rinse thoroughly in comfortably warm water.
2. Treating conditioner as a rigid rule
Follow the product directions and adjust the amount of conditioner to suit the lengths of your hair. Roots and ends may need different amounts. Sulfate-free or silicone-free does not guarantee a suitable product. Do not add multiple masks and protein treatments together without a clear purpose.
3. High heat and repeated passes
Lower the temperature, avoid repeated passes and limit how long the styling tool stays in contact with your hair. Use Style and Shine Heat Protection as directed for heat styling. Heat protection does not make high heat harmless. An ordinary hair oil is not automatically a heat protectant.
4. Pulling a brush through knots
Divide hair into sections and start at the ends. Stop at resistance and loosen the knot. Choose whether to detangle your hair damp or dry based on your hair type. Avoid rough towel rubbing and styles tight enough to pull.
5. Adding products instead of assessing results
If your hair feels weighed down, consider how much product you use and whether it leaves residue before adding oil or styling products. Clean tools as directed. If it helps, wear your hair in a loose style at night. A particular pillowcase or a fixed trimming calendar is not a requirement for everyone.
How can I change without doing too much?
Choose one habit, change it and assess the results. Keep what works. Cosmetic care can improve feel and appearance without permanently repairing all damage.
Must I trim on a fixed schedule?
No. Ask a hairdresser to assess signs of wear and split ends. Trimming removes damaged ends but does not change growth at the root.
