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How to use purple shampoo
- Wet your hair and follow the directions on the bottle. A separate wash with ordinary shampoo is not always necessary.
- Distribute the shampoo evenly and massage gently.
- Keep to the stated application time. Leaving it on longer may produce an unwanted violet or grey cast.
- Rinse thoroughly with lukewarm water.
- Use a suitable conditioner on your lengths and ends as needed.
When using Blonde and Bright Silver Shampoo, follow the directions on your bottle. There is no single leave-in time that applies to every purple shampoo.
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How often should you use purple shampoo?
Unless the label gives a different schedule, you can start with one wash a week and assess the result. Alternate with your usual shampoo. Use it less often if your hair looks too cool or purple, or feels dry. Your colour and the formula determine how much toning you need.
How long should you leave purple shampoo in?
Follow the time given for your specific product. Do not extend it to ten minutes on your own to tackle stubborn warm tones. Ask your hairdresser for a suitable approach if your hair is very light, porous or unevenly coloured.
What does purple shampoo do to brown hair?
On dark brown hair without light sections, the effect is often limited. On brown hair with blonde highlights or balayage, it can tone yellow in the lighter strands. If the unwanted tone is mainly orange, blue shampoo may be more suitable: purple primarily balances yellow, while blue balances orange.
What should you use alongside it?
Use a conditioner suited to your hair, and your usual mask if your lengths need extra care. Additional pigment products are not always necessary. Combine them only when they suit your colour and the product directions. A complete purple routine is not required for a cooler tone.
Hairdresser's advice
Hairdresser Nynne Lind answers 3 questions about using purple shampoo. Nynne has over 24 years of experience as a hairdresser, colour master and Hair Talk specialist. See her instagram here.
What is the most important thing to focus on in a purple shampoo?
- The most important thing is to use a purple shampoo from a reputable brand that cares for your hair while neutralising golden undertones.
How often should I use a purple shampoo?
- I recommend washing your hair max 2-3 times a week and always recommend using your purple shampoo along with your regular conditioning shampoo, i.e. take equal parts of each when washing your hair.
Do you have any tips for using purple shampoo?
- Less is more: use silver products in moderation. Otherwise, pigment can build up in your hair, making it look overly cool-toned and darker. This can make subsequent colouring more challenging, particularly for clients who have their hair lightened at a salon.
Mixing two shampoos is not a universal product instruction. Follow your bottle's directions or discuss an adjusted routine with your hairdresser.
Can purple shampoo dry out your hair?
How your hair feels depends on the formula, your washing routine and its condition. Too much pigment can also make the colour look violet, grey or darker. Reduce use if your hair feels dry or rough, and stop if you experience irritation.
Frequently asked questions about purple shampoo
Is purple shampoo the same as silver shampoo?
The names often describe the same type of pigment shampoo used to balance yellow tones in light hair. Formulas vary, so check the product description.
Does purple shampoo make your hair lighter?
No. It balances yellow undertones but does not bleach your hair.
What should you do if your hair turns purple?
Pause pigment products and use your usual shampoo at your next normal wash. Avoid several harsh washes in a row. Ask your hairdresser if the unwanted colour persists.
Can you use purple shampoo on dry hair?
Only if the product is specifically intended for that application. On dry hair, pigment may deposit more strongly or unevenly.
